Getting Ready for OEP? How Carriers Can Future-Proof Member Service
For Medicare Advantage carriers, the Open Enrollment Period (OEP) is more than busy; it’s overwhelming. Between October and January, members reassess their plan choices, competitors ramp up their outreach and call volumes surge.
The pressure lands squarely on call centers. Representatives face long queues, anxious beneficiaries, and complex benefit questions, all while operating under tight compliance scrutiny. For many carriers, the default strategy is simply to brace for impact, hire more staff, extend hours, and hope for the best.
The carriers who thrive during OEP aren’t the ones that scramble at the last minute. They’re the ones who prepare months ahead, investing in the systems, processes, and training that allow them to scale effectively and serve members with confidence.
